Wednesday, October 22nd

2:15 PM - 3:30 PM

Track II: Salon II, Live Webcast from this Room

Hybrid TV - Delivering the Ultimate TV Experience: Broadcast, Cable, Premium & OTT Content

Mark Jeffery, Sr Director, Technical Strategy - Mediacom
Group Function Technology, Ericsson

Brian Jaquet, Communications Director, Sling Media

Dan Sweeney, Western Division Vice President, The Allant Group

Steve McKay, CEO, Entone

Xavier Kochhar, President and CEO, Video Genome Project

Ajay Dugar, Digital Strategist, Kinected Consulting

Mike Lucero, VP Connected TV Strategy and Products, Ratio

David Leibowitz, Managing Partner, CH Potomac, Moderator

connection. The company also offers a productivity solution for iPad that allows customers to create, access and sync Microsoft Office files. Prior to OnLive, I held a similar role at Roku for two years. Roku makes a product called the Roku streaming player, which is a small set top box that connects to your TV and streams movies and TV shows from Netflix, Hulu Plus, Amazon Instant Video, Crackle, etc. The product is one of the easiest ways to access over the top video content in HD resolution on your TV. Prior to Roku, I headed up all PR and communications activities for Sling Media, a small consumer electronics company focused on bringing the home TV experience to a Mac/PC, tablet or smartphone in full HD resolution. I joined Sling Media in 2005 just after the launch of the first Slingbox and oversaw communications through its acquisition by EchoStar in 2007. I received my Bachelor of Arts Degree in Government from Dartmouth College in 1995.


Mark Jeffery, Senior Director, Technical Strategy – Mediacom, Ericsson: Mark Jeffery plays a key role in driving video strategies that will enable consumers to have ubiquitous access to any content, anytime, from any device, from anywhere. Mark has over 15 years experience in video delivery over both managed and unmanaged networks, with companies that include Alcatel-Lucent, ActiveVideo, Terayon, Kasenna and Silicon Graphics. He has a Bachelor’s degree in Remote Sensing from University of California, Santa Barbara.


Dan Sweeney- Western Division Vice President, the Allant Group, an advertising and marketing data integration analytics company focused in media and other verticals.  Dan is responsible for business development reaching into the Cable MSO, studio, network, OTT, consumer electronics, and broadcast industries.  Allant customers include Comcast, NBCU, Charter, and Suddenlink among others.  Previously Dan was Vice President, Sales and Marketing, Solekai Systems, working for customers including Ultraviolet, Time Warner, DirecTV and TiVo.  Dan was also sales and marketing chief at meta data and entitlement software company Cauldron Solutions (now Grab Media), and ITV multiplayer gaming company Buzztime.   A telecommunications veteran, Dan also held senior level positions at Gemstar-TV Guide International (now Rovi), Cooke Cablevision and Showtime Networks, Inc.  Dan is currently the Co-Chair, Digital Media Group for CommNexus in San Diego. During his career in the digital video industry he has held several committee and chair positions within CTAM, NATPE and the ITA.


Steve McKay, CEO, Entone: Steve has focused his career on broadband multimedia services for the communications industry for nearly twenty years. Prior to joining Entone, Steve was the CEO of Ion Global, a pan-Asian systems integrator. Under his direction, Ion Global grew from 50 people in 1 country to over 1000 people in 10 countries. As part of a merger, the company went public on NASDAQ and later completed a $400M+ secondary offering. Steve also spent more than 12 years with Accenture (formerly Andersen Consulting). While at Accenture, Steve worked with some of the world's leading CATV operators and telcos on their broadband and interactive television strategies and deployments. Steve has sat on more than 20 company boards. He received his MBA with distinction from the Kellogg Graduate School of Management at Northwestern University and BS in Electrical Engineering from the University of Notre Dame.


Ajay Dugar, Digital Strategist, Kinected Consulting:  Ajay is currently advising clients on digital content acquisition/distribution and monetization strategies.  Until January 2014, Ajay headed up content (studio) relations and digital business development for DTS.  Previously while at Paramount Pictures, he led the digital product development team as well as the Direct2Consumer team to design, develop and launch and was the business lead for DECE (UltraViolet).  Before Paramount, Ajay was a Director of Product Management at Hewlett Packard's Digital Entertainment Services division.  Ajay has an MBA from Carnegie Mellon University and a B.A. from Luther College.


Xavier Kochhar is the CEO of Structured Data Intelligence (SDI), a company whose mission is deeply rooted in the belief that the world's data should be accessible for all to use. The company is behind the Video Genome Project (VGP), which has successfully mapped (catalogued, categorized, analyzed) the hundreds and hundreds of elements (metadata) within 7.5 million+ records of professionally produced video content-film, television shows, and series, and online video. The VGP is the largest, broadest and most granular structured database of video content in the industry. The VGP and the underlying SDI structuring technology have had massive implications not only for video content curation tools (such as search, recommendation, and personalization), but also for developers, publishers, content providers, marketers, and users all over the world who utilize any form of video content. Additionally, SDI's Insights division provides analytical lens tools which it layers on top of its structured databases so that its customers can glean actionable insights relating to video content that are used to drive business decisions. Prior to SDI, Mr. Kochhar was Managing Partner of MediaLink, a strategic advisory firm operating at the intersection of the media, advertising, and technology communities. In this role, he managed and executed upon the strategic planning and business science advisory services for the company and guided clients across of number of practice areas including digital strategy, strategic partnerships, marketing communications, media reviews, organizational management and restructuring, and revenue development. As one of the early executives and part of the original leadership team at MediaLink, Mr. Kochhar helped to build the firm into the media and advertising industry's preeminent strategy and implementation firm. His clients included many top Fortune 100 advertisers, digital media and entertainment companies and publishers, as well as dozens of the fastest growing VC-backed start-ups in both Silicon Valley and Silicon Beach, including many of today's top online video studios and distribution platforms. Mr. Kochhar also worked closely with premium venture capital and private equity firms as they sourced and analyzed deals in the media, ad-tech, and content sectors. Mr. Kochhar joined MediaLink from The Walt Disney Company, where he served as one of three corporate executives within Disney©'s Corporate Alliances group dedicated solely to the procuring and developing of new, mutually value-creating strategic relationships between outside corporations and the myriad assets across all the divisions of The Walt Disney Company. By sitting in Corporate atop Disney, his role had an ability to and necessitated the pulling of resources from the respective divisions within the company Studios, Theme Parks, Consumer Products, and Media Networks (ABC, ESPN, and the various Disney cable assets) in order to work with third-party B-to-B and consumer brand companies in various aspects of strategic and/or tactical relationships. These relationships included marketing, media buys, sponsorships, promotional activity, purchasing, corporate development, joint or integrated content opportunities, or co-branded JVs. Before Disney, Mr. Kochhar was a corporate packaging agent at the William Morris Agency in Beverly Hills, the largest and most prestigious talent agency representing the entertainment industry's top creatives and content producers; and a partner for an entertainment marketing company, which extends the brands of top consumer and retail companies into the world of media by identifying and/or generating integrated marketing opportunities based on or around top entertainment properties and franchises. Mr. Kochhar was also a strategy consultant in the Media and Entertainment group for London-based L.E.K. Consulting. He began his professional career in corporate finance, after graduating from U.C. Berkeley's Haas School of Business, working as investment banker for Tucker Anthony Sutro, where his focus was mergers, acquisitions, and private placements of emerging growth and middle market companies.


David E. Leibowitz is Managing Partner of CH POTOMAC, working at the intersection of entertainment, media and technology and focused on bringing new innovative ways for people to enjoy and experience content.  David brings many years of experience in business, law and policy issues facing the entertainment, new media, CE and IT industries.  Among other activities, David is a Senior Advisor to Gibson Brands (parent company of such iconic brands as Gibson Guitar, Baldwin, Onkyo, Philips Home Entertainment and TEAC); Co-founder and Chairman of Sir Groovy (an award-winning solution for creating enhanced search metadata for musical recordings); Co-Chairman of Golden Shores Enterprises (a marketing and advertising technology firm that utilizes point of sale consumer data to deliver hyper-local digital advertising and lifestyle content across multiple digital platforms); and Chairman of Moonrider (an interactive advertising and content generation company whose platform is used to create engaging “magnetic” HTML5 and iOS experiences for tablets, smartphones, and other interactive devices).  David also serves as a member of the CEO Advisory Board of The Silverfern Group (a merchant bank specializing in buy-side M&A opportunities) and as Chairman of the Advisory Board of FIGHTER Interactive (a transmedia strategy and marketing services company for celebrities and brands).  In recent years, David has served as an Advisor to The SingTel Group (Asia’s leading provider of telecom, data and media services in 25 countries); as a Senior Advisor to Motorola Mobility; as Chairman of EZMO (one of the early cloud-based music social network and storage locker services operating in Europe); as Executive Vice President of Gotuit Media (a leading provider of premium metadata based video tools – since acquired by TiVO via Digitalsmiths); and as an Advisor to others in the content and technology industries.  Earlier in his career, David co-founded and served as Chairman and Co-CEO of Verance (the preeminent audio watermark technology provider used by the motion picture, music, CE and IT industries to protect, manage, and monitor the use of audio and audiovisual content); was Executive Vice President and General Counsel of the Recording Industry Association of America; was a partner in the Washington, D.C. law firm Wiley & Rein; served as Policy Planning Advisor to the Register of Copyrights for the U.S. Copyright Office; and as an adjunct Professor of Law at the University of Miami Law School, and at the Communications Law Institute of the Columbus School of Law (Catholic University).




Internet Summit - Branding Day

Brian Jaquet, Digital Media Consultant, Sling Media: Brian Jaquet has spent 14+ years in marketing, public relations and corporate communications working for a wide range of technology companies who specialize in mobile computing, consumer electronics hardware, enterprise computing and wireless communications and am currently working for Sling Media leading the communications team. This is my second stint with the company, having served in a similar role four years earlier. Prior to Sling Media, I served as Director of Corporate Communications for OnLive, Inc. OnLive is using cloud computing to provide the power and intelligence needed to instantly deliver the latest, premium game titles to a TV, PC or Mac, tablet computer and mobile phone. The games are streamed using video compression technology and a broadband