Tuesday, April 28th, 2015

6:15 PM – 7:30 PM, Ballroom Terrace

The Israel Conference

Opening Notes:

Sharona Justman, co-Founder, The Israel Conference™

Digital Israel at Digital Hollywood:  The Brightest Innovations in Media from Israel!

Effi Atad, CEO Showbox

Eli Uzan, CEO Screenz

Erez Baum, CEO Imperson

Eytan Keller, President ZullaVision

Tal Cohen-Litant, Director, Orad Hi-Tec Systems

Nir Haklili, Director, Warner Bros / GDMX, Moderator

Media Communications (NMC) into Harmonic Inc. Upon the acquisition, he served as Vice President, Data and Satellites of Harmonic, as well as Chief Executive Officer of Harmonic Data Systems. He founded IPPlanet. He serves as Director of WorldMate. He is a Director and Member of Advisory Board at MobiMate Ltd. Mr. Atad served as the Chairman of the Board and Chief Executive Officer of WiNetworks.

Effi Atad is the CEO and co-Founder of Showbox, is an online video creation platform that lets anyone create high-quality professional video instantly and for free.   Effi founded WiNetworks in 2002 and is one of the leading figures in the field of media infrastructure with extensive experience in DVB, satellite communications, cable communications, LMDS and MMDS. He has been an Entrepreneur since 1983, founding and managing leading, successful technology companies. He established, managed, sold and successfully integrated New Media Communications (NMC) into Harmonic Inc. Upon the acquisition, he served as Vice President, Data and Satellites of Harmonic, as well as Chief Executive Officer of Harmonic Data Systems. He founded IPPlanet. He serves as Director of WorldMate. He is a Director and Member of Advisory Board at MobiMate Ltd. Mr. Atad served as the Chairman of the Board and Chief Executive Officer of WiNetworks.

Eli Uzan founded The Box Group in 2001, at the age of 21, and decided to focus on a career that applied technology, strategy and cross media products. Eli’s vision was to establish a company that would bridge the gap between content and technology while seamlessly integrating all media platforms. Screenz was founded in 2012, as the next generation production company within The Box Group with Eli as its CEO. Screenz specializes in the merging of content and technology, where Eli leads a core team of entertainment professionals and digital engineers, and has created formats and digital assets for more than 30 broadcasters and production companies around the globe. Screenz mission is to build the next generation media with our partners; the people who have mastered the most powerful media ever created, Television; changing the way traditional media creates content and operates in the multi-screen environment of the21st century.

Erez Baum is an entrepreneur, from startup stage to fortune 500 company. He has proven success in transforming innovative ideas to mass-market commercial products. A mix of an avid programmer, gadget lover, and seasoned marketing and business executive. Imperson enables studios and publishers to engage their audiences on a personal level by delivering the next generation of interactive media technology - social entertaining conversation between fans and celebrities movie and TV characters. Their solution opens a new type of entertainment medium for studios and publishers to retain and expand their fan-base. They create realistic virtual personalities (celebrity movie or TV characters) that converse with fans using the characters authentic persona as modeled by the customer marketing team. These interactions are free flowing, as dynamic as real conversations between two people, while our clients maintain absolute control over the message and scope of content. Imperson harvests invaluable data from these conversations. Their dialogue analysis platform examines these complex interactions, then aggregates the information to provide our clients with clear actionable, insights

Eytan Keller is the co-Founder of ZullaVision, a revolutionary approach to TV and film production that increases the end product quality.  Eytan is also an award winning producer and director of such shows as Iron Chef America and Kitchen Inferno.

Tal Cohen-Litant has extensive international experience in media production and broadcasting including several years with sports and on-demand television networks in the US, Europe, Israel, and the Balkans. Orad Hi-Tec Systems is an Israel-based provider of electro-optical, video, and real-time image processing technologies for television broadcasting, studio productions and sports events. Orad also develops and markets high-end three dimensional (3D) graphical computer platforms for the visual simulation and virtual reality markets. Its offerings include virtual sets, sports commentary and virtual advertising, as well as the digital video graphics (DVG) hardware platform.

Nir Haklili has 30 years of vast experience in TV content management: Development, Production, Programming, Distribution, and Marketing. Before joining Warner Bros' Global Digital Media Exchange (GDMX), Nir served as President of All Media Management and Director of Media Services at RRSat, ( NASDQ RRST). Nir served as program director for Reshet Channel 2 the largest TV network in Israel and produced and hosted his own show which aired for 5 years on prime time. For over 20 years GDMX-Global Digital Media Xchange / Warner Bros. has been a recognized leader in providing services for the digital entertainment and broadcast television industries. Their services include encoding and authoring for Blu-ray/DVD, encoding and packaging for VOD and iTunes, Ad distribution, subtitle localization. GDMX also operates a 24/7 broadcast center providing broadcast origination and TV syndication distribution services via satellite.

Sharona Justman is the co-Founder of The Israel Conference™ that launched in 2009 from an idea to expand the conversation between the business community and the exciting happenings in the entrepreneurial Israeli market. Sharona sees the great opportunity to bring corporate America to Israel by hosting a mega-networking event in one of the largest US cities and bringing the top CEOs and leadership of Israel-facing companies together. The Israel Conference inspires Israeli entrepreneurs and US investors and the international corporate world to meet, ideate, and create new ventures together. Companies enjoy presenting their technology, products, and services that innovate and open new markets. The Israel Conference is a business event to showcase the innovative spirit of the Israeli market and has enjoyed presentations from hundreds of CEOs and leaders of companies that do business in Israel. The Israel Conference is the result of efforts from many in the business community who collaborate to bring the best companies to the stage. Yossi Vardi and Sharona Justman are the co-Chairs of this annual event in Los Angeles.  In addition to organizing The Israel Conference, Sharona is a businesswoman known for connecting companies and leaders to align in creating rich opportunities for business. Sharona combines a strong business background with a solid tech understanding and adds a dash of marketing flair which positions her as a top advisor to many companies.  Sharona is the Managing Director of STEP Strategy Advisors, a strategic planning and acquisition advisory firm that facilitates expanding the growth of companies through market entry planning and execution as well as an advisor to facilitate growth through acquisition working with some of the largest Private Equity firms in the US.