Tuesday, April 28th, 2015

Health Media & Sports Media Track

2:15 PM - 3:30 PM - Track IV: The Ballroom Terrace - Live Webcast

Health Media & Sports Media Track

Fitness & Wellness: Nutrition, Workouts, Healthy Lifestyle on TV.

Carl Daikeler, CEO, Beachbody Fitness

Autumn Calabrese, Celebrity Fitness Trainer, Creator of BeachBody's #1 Selling Workout Program

Beth Shaw, Founder, YogaFit Studios

Pauline Nordin, Fitness Trainer, Nordic version of ʺThe Biggest Loserʺ

Craig Ramsay, People Magazine's top Fitness Expert

Lacey Stone, Founder, Lacey Stone Fitness

Lisa Jey Davis, founder of Jey Associates Marketing & PR, Moderator

spirituality and health, Beth is committed to helping people find their own perfect health‚ physically and mentally. An EYRT, she has spent time in India and Asia studying yoga and holds numerous certificates in fitness disciplines, as well as a bachelors degree in Business Administration & Nutrition. She has also been a trained Yoga Therapist since 1994.

Autumn Calabrese is a celebrity fitness trainer, busy mom, and national-level bikini competitor. A rising star in the fitness community, she's made a name for herself by helping people lose weight and get fit through simple portion control and consistent exercise.  Autumn holds personal training certificates from the National Academy of Sports Medicine and the American Fitness Professionals & Associates. Her supportive, motivating style has made her a highly sought-after expert among celebrities and the fitness industry. Building on a foundation of good food choices and exercise habits, Autumn empowers her clients to reach their goals in a healthy, sustainable way. As a busy working mother, she understands the importance of short workouts and simple nutrition. In addition to her celebrity clientele, Autumn is the fitness specialist for ModernMom.com. Her workouts have been featured in C magazine, LA Parent, The Palisadian-Post, and Daily Candy, and on TV shows like Home & Family.

Carl Daikeler, CEO, Beachbody Fitness: There’s a business philosophy that has served Carl Daikeler well throughout his 25-year career: If it generates reasonable profit at the same time that it helps the customer succeed, it’s a business worth pursuing.  Carl is the creator of Beachbody.com, which includes top brands like P90X®, Power 90®, Slim in 6®, INSANITY®, and Shakeology®. While there was no shortage of workout DVDs prior to Beachbody®, the combination of Carl’s personal pursuit to maintain his own health and fitness and his perception of the health care crisis due to obesity has redefined in-home fitness. What is now referred to as “The Beachbody Approach” to in-home fitness programs has gained the attention of millions of satisfied customers and generated over $1.3 billion in sales. And he’s just getting started.  As co-founder, Chairman, and CEO of Beachbody, Carl’s sole focus is to help people achieve their goals and lead healthy, fulfilling lives. Through the Team Beachbody Coach Network, Carl’s goal is to create the largest community of health and fitness-related peer support in the world, devoted to a three-pronged approach: (1) Stay active, (2) Improve your nutrition, and (3) Share the experience with people around you.  Having worked for every major infomercial marketer, including beauty juggernaut Guthy-Renker, Carl has more than 23 years of extensive product marketing experience. He has learned that the most successful companies aren’t those who just sell products, but those who sell products that truly deliver on their promises.  Carl has worked in every aspect of the direct response business, from creating products to advertising, media buying, operations, international distribution, and general management.

Craig Ramsay is most well known as the co-host on Bravo’s Thintervention, is the author of two successful Anatomy Series books: “Anatomy of Muscle Building” and “Anatomy of Stretching” and is listed as one of People Magazine’s top fitness experts. Ramsay has been featured on Entertainment Tonight, The Insider, Access Hollywood just to name a few. He recently collaborated with his husband Brandon Liberati for a Fit and Phab Weekend at the Riviera Palm Springs. Visit www.craigramsayfitness.com.

Pauline Nordin is a top international fitness model and personality. With her background in personal training, she was headhunted to become a trainer for the TV program "Biggest Loser" (Nordic version). Her protégé, needless to say, won.  So, in 2006, Pauline moved from Sweden to America to pursue her dreams. Mission accomplished, as shortly thereafter, Fighter Diet was born.  Fighter Diet is web-based via the domain FighterDiet.com. Since its start in late 2009, Fighter Diet's Facebook page has skyrocketed, surpassing 20,000 fans, with more than 1,000 new ones added monthly. The blog in which Pauline writes every day and social media (Facebook, Twitter, and Tumblr) form the base for Fighter Diet's success. The visitors see it as a community where they can hang out, be inspired, and inspire others.  Pauline was recently offered and accepted a contract with ExerciseTV as one of their premiere trainers. ExerciseTV is a leading digital network providing free workout videos, fitness plans, and healthy lifestyle tips to more than 36 million customers. In less than four years, ExerciseTV has become the premiere destination for today's health- and budget-conscious consumers.

Lacey Stone, Founder, Lacey Stone Fitness:  A former Division I basketball player and state-ranked tennis player, Lacey Stone is the founder and owner of Lacey Stone Fitness, LLC, whose mission is to help people apply the mentality, work ethic and spirit of athletics to everyday life. Professionally, Stone divides her time between personal training, group fitness classes, motivational speaking and her first book. Her fitness programs have been featured on "The Today Show," "Dr. Oz," "Good Morning America" and "The Early Show." Her signature workout moves and nutritional advice have also been highlighted in publications like "Vogue," "Glamour," "SHAPE" and the "New York Times." Stone has also consulted with some of the world's top fitness brands, including Nike, Gatorade, Reebok and Nintendo Wii. Stone recently launched an original fitness class called TheBigGAME!, which she teaches exclusively at Equinox Fitness Clubs. A realization of her two decades of athletic training, the class has garnered a huge following of people looking to unleash their inner athlete and gain a competitive edge. Lacey Stone Fitness Companies has also launched a second signature workout, called BOOTYCamp!—a boot-camp-style workout designed to push people beyond their self-imposed fitness boundaries. Stone's motto is "Passion. Persistence. Patience = EXCELLENCE!," and her mission is to inspire people to achieve success, inside and outside the gym. She graduated Summa Cum Laude from the University of Maine with a major in Psychology; and her certifications include Tier 3 EFTI Trainer, NIKE Project Classified, ECA Presenter, ACE, Prenatal/Postnatal, KB Qualified Professional, Schwinn, Powerstrike, and AED. Her book, "What Are You Waiting For? A Fitness Bible," is coming soon! For more information, visit www.laceystonefitness.com.

Lisa Jey Davis is a former freelance talent manager for one­hour televised specials with MTV, CBS and other networks and production companies. She is the founder of Jey Associates Marketing & PR, in Los Angeles, California, an award­winning writer, blogger, vlogger H uffington Post and L ivestrong.com contributor, fitness & women’s health professional and the author of “A hhhhhh ... Haaaaaa Moments with Ms. Cheevious” (a yoga routine in an eBook). Her memoir ““M s. Cheevious in Hollywood – My Zany Years Spent Working in Tinsel Town” released in February, 2015, details her post divorce years in Los Angeles navigating a career in television production as well as her new life as a single mom. A n o t h e r u p c o m i n g b o o k , c u r r e n t l y t i t l e d “ G e t t i n g O v e r Y o u r O v a r i e s : H o w t o M a k e ‘ T h e Change of Life’ Your BITCH” due later in 2015, is a witty survival guide for women dealing with hormonal issues and their own life change, or for those on the sidelines witnessing it firsthand (and suffering as a result). As professional, writing has taken first chair in Lisa Jey’s life, she’s been able to pursue her love for fitness and health, and is a n experienced, certified Lagree Method fitness trainer, and a classically trained pilates and yoga instructor. HereBook, “ A hhhhhh...Haaaaaa Moments with Ms. Cheevious” o ffers one of the yoga routines she taught at the renowned Aspen Club & Day Spa in Aspen, CO. H er goal was to make Yoga easy and accessible to all, and this book does just that. In 2011, Lisa Jey was diagnosed with the BRCA2 Genetic Mutation for Breast and Ovarian Cancer (similar to Angelina Jolie’s genetic mutation). Her sister’s seven­year battle with Ovarian Cancer (which took her life) was all the reason she needed to take the most drastic approach to medical wellness: that of a prophylactic double mastectomy and breast reconstruction, as well as an oophorectomy – removal of her ovaries and Fallopian tubes. She has since worked to raise awareness about genetic screenings and breast and ovarian cancer and encouraged others to live a healthy life to the fullest. Her dynamic presence and internet/media footprint have made her an in­demand guest speaker and commentator on the subject of women’s health (BRCA and women’s cancer topics included) and fitness as well as dating and relationships (among other topics). A gifted speaker and communicator, Lisa fills her message with humorous, real­life anecdotes that relate to both men and women. Her ‘Sex in the City’ meets ‘Lucille­Ball­style’ antics are entertaining and often hilarious, yet filled with intelligent thought and gravity. As a result of her genetic disposition for breast and ovarian cancer, Lisa Jey is one of the “go­to” authorities on BRCA/ Breast and Ovarian Cancer. Frequently invited to provide her opinions and commentary on related stories (i.e. Angelina Jolie’s choice), she has appeared in the Emmy Award­winning, nationally syndicated television show “The Doctors,” the CW (KTLA), and a variety of news programs and radio shows; she has also been quoted in major newspapers, magazines and online publications. She currently resides in Santa Monica, California.