Monday, October 20th

2:30 PM - 3:30 PM

Track III - Tent II

Monetizing Entertainment Programming - Exploring Business Models: Branding, Advertising, Subscription, Syndication - Video Across Platforms

Robert (Leo) Rodgers, MBA, Sr. VP & Label Liaison, Bungalo Records/UMGD

David Reitman, VP, Global Head, Media, Entertainment, Software & Online Services industries, hybris Software

Ken Goldstein, Board of Directors, Good Men Media, Inc. and Thrift Books LLC

Jeremy Levine, SVP of Digital Sales, Live Nation

Octavio Flores, Country Manager Mexico,

Rory J. Cutaia, CEO & Chairman, bBooth

Peter Woelflein, Senior Manager, Sports & Entertainment Valuation, Deloitte, Moderator

artist. During his first year of film school he won an International Film award in the music video category from the Black Filmmakers Hall Of Fame Foundation in Oakland, Ca. In just one year later he was bestowed with “Local Video Producer of the Year” in 1989 by a local music video TV station in the SF Bay Area. He has worked in a film with Whoopie Goldberg in the mid-eighties and wrote, produced and directed his own short music montage short film that received raved reviews from a local PBS affiliate. He also directed a short film starring former 49ers Dwight Clark that aired during the S.F. 49ers vs. Denver Bronco's halftime game. In addition he directed a music video that featured several S.F. 49ers, Jerry Rice, Roger Craig, Mike Wilson and Ronnie Lott. Mr. Rodgers has worked with, toured with and worked in the studio with artist such as; Spaceship Earth (members of Parliament Funkadelics) MC Hammer, (formerly Hammer's road Mgr), Club Nouveau, Howard Hewlett, Bar-Kays, Rosie Gaines, Radio Personality Kevin Nash, 2Bigg MC and was credited as Tony Toni Tone's first Promotions Director, and assisted them in the early days with some co-management duties. Alone the way, Mr. Rodgers worked in the High Tech Telecommunications and Internet industry for over 17 years and founded an Internet Licensing Company entitled “, which specialized in the licensing of apparel brands and music licensing. In the early 90's Mr. Rodgers produced a syndicated music variety show entitled “Sounds by the Bay” which was a cross between “In Living Color” and “Star Search”, focused on highlighting un-discovered talent, alone with skits. The show was syndicated on the west coast by a PBS affiliate. In 1994 Mr. Rodgers became a little bored and collaborated with one of MC Hammer's costume designers, James Head and Mr. Thurston Bilal, a close friend and businessman/producer. They formed StreetSmartz LTD. A street wear/denim clothing line. They setup worldwide licensing for the “Sagwear denim line. They shipped nearly 2 million in sales during the 1995-1996 first production years, and had product placed in over 500 stores worldwide. Currently, Mr. Rodgers co-owns a new upcoming high-end sportswear clothing line (Debonair) with Designer Eric Fermon and MC Hammer. Currently Mr. Rodgers is the President, Co-Founder and Executive Producer of Catalog License, LLC/Bringem Back Records, which is a music catalog licensing and record company that is distributed by Universal Music Group. Catalog License, LLC, has released over 13 CD's through Universal Music Group. Alone the way Mr. Rodgers managed to work his way into the boxing arena working as a manager and boxing promoter with “Richard Steele Promotions”. His current post is SVP & Label Liaison of Bungalo/Universal Music Grp.


David Reitman has over 20 years of experience, as a Video Game, Digital Media, Entertainment & Enterprise Senior Executive leading globally distributed teams; as it relates to Cloud, SaaS, Commerce, Payments, Marketing Distribution Strategies (SEO, Affiliate), Analytics, Digital Distribution, and Platform; helping companies define and properly execute their digital strategies while seamlessly integrating technologies and associated content partners into the business strategies to deliver value and revenue growth. David is currently the VP, Global Head of MESO (Media, Entertainment, Software & Online Services) industries leading a global team with focus on providing digital commerce solutions. Additionally, David has strategic and product innovation responsibility for the digital commerce business for hybris, an SAP company. Also, David provides Board Advisory support to VC-°©‐backed startups as it relates to developing and executing their Commercial Offering, Business Development & Strategy and Investment and currently serves as a Board Advisor to Tangentix and Greenman Gaming. Prior to hybris, David supported Digital River in a Business Development & Strategy/M&A capacity providing leadership for Strategic Alliances, Direct & Indirect Revenue Opportunities, Product Development, and M&A as it relates to their Global SaaS Cloud Commerce and Payments platform. Prior, David was the VP of Business Development at Gaikai, that built and launched their initial Product Offering, as well as, led the Team that worked with all of the Video Game Publishers & Developers, Consumer Electronics companies, MSOs & Carriers, Digital Distribution Partners. Before Gaikai, David was an Executive Leader with Equinix / Switch and Data and AT&T, leading vertically focused Teams with cross-°©‐functional members of sales, product and engineering executives that supported Media & Entertainment companies with technology solutions to support Massively Multiplayer and Social Games, Cloud Infrastructure, Digital Distribution of Media (i.e. Music, Film, Gaming & Software), Streaming Services, Content Distribution Networks and eCommerce. An instrumental figure within the Digital Media & Online Gaming industry, as the Executive Leader whose Teams supported the following Platforms: Disney/ABC, Facebook, Amazon, CBS, CNET, EA (Ultimate Online & Origin), Napster, Netflix, DirecTV, Wikipedia, Microsoft, Google, Real Networks, Blizzard Entertainment (World of WarCraft & BattleNet), Sony (PlayStation Network, EverQuest, EverQuest II, StarWars Galaxies, PlanetSide, & Vanguard), Turbine (Asheron's Call), Microsoft & Microsoft Game Studios (Xbox 360 Live platform), Codemasters, Konami, Onlive Game Services, Gaikai and Big Fish Games. Before joining the Internet technology industry, David was an Executive within the Music Business. He led an artist management firm for over 8 years managing artists on Warner Brothers, Elektra and Sony.


Ken Goldstein, Board of Directors, Good Men Media, Inc. and Thrift Books LLC:  Ken Goldstein advises start-ups and established corporations in technology, entertainment, media, and e-commerce. He is currently on the board of Good Men Media, Inc., publisher of The Good Men Project, and Thrift Books LLC, the largest online seller of used books in North America. He is also a board advisor to Fingerprint Media, DailyCloudt, and Qwire. Ken publishes the business blog Corporate Intelligence Radio, teaches a workshop in executive coaching as an adjunct instructor at Coaches Training Institute, and is a mentor for entrepreneurs at accelerator Start Engine LLC. His first book, This is Rage: A Novel of Silicon Valley and Other Madness, was published by The Story Plant in 2013.    Ken served as Chief Executive Officer and Chairman of the Board of SHOP.COM, a market leader in developing creative new experiences for online consumer commerce through the convenience of OneCart®, its patented universal shopping cart. SHOP.COM was acquired by Market America, where he became a strategic advisor to the company’s founders and senior management. He previously served as executive vice president and managing director of Disney Online, the business unit of the Walt Disney Internet Group that produced the leading entertainment web destination for kids and families. Key achievements at Disney developed by his teams included launch of the first massively multiplayer online game for kids, Toontown, as well as,, and the broadband service Disney Connection. Prior to Disney, Ken was vice president of entertainment at Broderbund Software and founding general manager of the company’s Red Orb Entertainment division. Before the formation of Red Orb, he was responsible for all aspects of development on Broderbund’s acclaimed Carmen Sandiego series. He also worked as a designer/producer at Philips Interactive Media and Cinemaware Corporation, and for several years as a screenwriter and television executive.    Ken and his wife Shelley, who teaches English as a Second Language, make their home in Southern California, where he serves on the Sierra Madre Planning Commission. He is active in children’s welfare issues and has served on the boards of the Make-A-Wish Foundation of Greater Los Angeles, Hathaway-Sycamores Child and Family Services, and Full Circle Programs. He received his Bachelor of Arts degree from Yale University.


Rory J. Cutaia, CEO & Chairman, bBooth:  Rory originated the concept of bBooth and the idea that it could be used as a revenue-generating casting vehicle for a TV show he called “The Audition”. Rory created the Company’s business plan and marketing strategies, financed its start-up costs as well as all research and development, including the bBooth prototypes and “The Audition” second screen application, then assembled a world-class management team of successful Hollywood industry veterans to execute his vision to build and scale a new model for today’s media enterprise.  Keenly focused on building shareholder value, Rory provides the vision and leadership for his management team and sets the goals and objectives for the Company’s growth and expansion. A successful serial entrepreneur, Rory’s previous endeavors include Founder, Chairman and CEO of the Telx Group, which he built and sold in 6 years for $250M, returning 18x invested capital to early investors; and Executive Chairman and Co-Founder of Allied Fiber, a new nationwide fiber-optic network, being deployed along railroad rights-of-way; among other successful endeavors.


Jeremy Levine, SVP, Digital Sales, Live Nation; Jeremy Levine is SVP of Digital Sales for Live Nation. In this role, he oversees all of Live Nation’s digital sales efforts across Live Nation and TicketMaster - online, social and mobile.  Jeremy joined Live Nation in April 2011 as VP, digital sales, initially overseeing the East and Midwest regions. He was brought on board to educate the marketplace on the digital face of Live Nation and build the company’s digital sales organization and communication.  Jeremy previously was VP of Integrated Sales at Billboard and with Prometheus Global Media, and prior to that was Associate Publisher with Men’s Journal for five years. Jeremy graduated from the University of Pennsylvania.


Tim Sovay, SVP of Entertainment and Sports, theAudience: As SVP ofEntertainment & Sports at theAudience, Tim Sovay is tasked with leading business development and strategic partnerships with large media companies and entities to disrupt traditional media through change and innovation. He collaborates with the nation's leading entertainment marketers and promoters in building deeper relationships with fans and growing their businesses through the direct distribution channels social media provides. Over the past 10 years, Sovay has successfully executed digital and social campaigns for some of the biggest film franchises in the industry including THE TWILIGHT SAGA, PIRATES OF THE CARIBBEAN, and the STEP UP franchise in addition to Academy Award®-winning film THE HURT LOCKER. He has also spearheaded eminent indie film campaigns such as SPRING BREAKERS, THE BLING RING, and THE SPECTACULAR NOW, all of which used digital and social media as leading components to their marketing strategies. In addition, Sovay also served as a thought leader and member of the social media steering committee responsible for weaving social media throughout all business units at The Walt Disney Company. Sovay received his Bachelor's degree in Business Administration & International Relations at the University of California Los Angeles


Peter Woelflein, Senior Manager, Sports & Entertainment Valuation, Deloitte:  Peter is a Senior Manager in the Advisory Services practice of Deloitte Financial Advisory Services LLP.  He has over 14 years of experience and specializes in the valuation of public and private businesses, securities, and intangible financial assets. Peter’s clients include major motion picture studios, live entertainment companies, independent film production companies, professional sports teams and digital media companies. Peter holds a MBA in Finance from the University of Notre Dame, and a BA in Economics from Tufts University.

Robert (Leo) Rodgers, Sr. VP & Label Liaison, Bungalo Records: - Mr. Rodgers has been in the music and entertainment business for 27 years, he executively produced his first album in 1985, and has either produced, or executively produced 7 more records/CD's from 1985-2004. In the mid 90's Mr. Rodgers was solely responsible for the licensing of one of his artist records to the U.K. that went to # 1 on the charts. He later licensed several other records that were subsequently place on the charts as well in Europe. He also attended film school in the mid eighties in order to produce his own music videos for his roster of